For undergraduate-level courses in Video Production.

Comprehensive yet concise — and exceptionally well illustrated — this self-contained guide “begins at the beginning” to introduce the tools, mechanics, techniques, and the art of contemporary video production. Step-by-step, it guides students through the entire scope of video production — from the photographic basics of still photography (that apply equally to videography), to state-of-the-art equipment, camera operation, videotape, lighting, audio for video, videotape editing and assembling from “video blocks,” multiple source configurations that are required for professional-level productions of live shows, to producing.

• Begins at the beginning and presents content in a series of small, easily-digestible steps. Pg.___

• Shows all equipment in large, detailed photographs (or series of photographs) so students can clearly see the various switches in small control panels, etc. Pg.___

• Follows descriptions of techniques with practical examples of when the techniques could be used in “real world” situations. Pg.___

• Features a series of appendices — each with checklists, diagrams, and step-by-step instructions —that can serve as lab guides. Pg.___

• Offers a very career-oriented focus.

  • Continually refers to situations that videographers encounter in the field and offers practical solutions. Pg.___

  • Continually reminds students that they will be producing for a living and that the techniques and equipment described will be the tools of their trade. Pg.___

• Begins with an exploration of the technical and aesthetic factors of still photography — e.g., focus, exposure, depth of field, frame composition, and lighting — and shows how they also apply to videography. Pg.___

• Examines the different types of video recording equipment and how they work. Pg.___

• Describes the use of the waveform monitor and the vectorscope. Pg.___

• Contains a brief explanation of basic electronic principles designed to help students “visualize” the process of how a picture is created on a screen. Pg.___

  • Begins at the beginning (especially important for those with weak backgrounds in science) — starting with the atom, explaining what electricity actually is, a brief history of electronic development, an explanation of how scientists have learned to manipulate electron flow through a circuit, and how the picture gets on the TV screen by manipulation of an electron beam. Pg.___

• Explains how to pre-produce a project and shoot its elements out of order; how to rearrange the order of the events in the tape that is shot and build a project from the independent “shot blocks” that have been pre-planned. Pg.___

• Shows how to combine several images and sounds in “real-time”using multiple cameras as well as other video and audio generating devices — e.g., VCRs, character generators, microphones, cassette and CD players. Pg.___

• Discusses the function and duties of the producer. Pg.___

• Considers how to find a market for videographic services. Pg.___

• Includes 14 skillbuilder exercises.

Introduction.


 1. Still Cameras.


 2. Video Cameras.


 3. Electronics.


 4. Camera Mounts.


 5. VCRs and Videotape.


 6. Frame Composition.


 7. Lighting.


 8. Audio.


 9. Continuity and Editing.


10. Multiple-Source Systems.


11. Producing.


Appendix 1. Setting Up the Portable Camera.


Appendix 2. The A/B Roll Editor.


Appendix 3. The Control Room.


Appendix 4. Using the Switcher.


Appendix 5. Assembling the Control Room at a Remote Location.


Glossary.


Index.

View a Sample Chapter PDF:

Pearson Higher Education offers special pricing when you choose to package your text with other student resources. If you're interested in creating a cost-saving package for your students, contact your Pearson Higher Education representative for pricing and ordering information.

Pearson Higher Education offers special pricing when you choose to package your text with other student resources. If you're interested in creating a cost-saving package for your students contact your Pearson Higher Education representative.