For a first-year MBA strategy course grounded in business strategy.

Pankaj Ghemawat, respected and renowned Harvard Business School Professor, has designed and written a brief strategy text designed to help students master a body of analytical tools and develop an integrative point of view when making strategic choices. In order to allow for more flexibility in course management, this version of the text does not include the Harvard cases originally published with the text.

• NEW - This text contains only the first 5 concept chapters of the original text.

  • Allows students and faculty the flexibility to add their own case assignments. Ex.___

• A focus on business-level strategy.

  • Allows students to focus on strategies that have the greatest potential of improving business performance. Ex.___

• Environmentally-focused perspective.

  • Helps students consider the interactions between business firms and their environments, particularly transactions and other relationships of economic significance. Ex.___

• Complimentary Views of Strategy.

  • Presents activity-based and resource-based views of the firm.

• Contemporary strategic issues—Grounded within a historical perspective of strategy.

  • Demonstrates the changing conceptions of strategy while fostering a sense of where it may lead in the future. Ex.___

• This text contains only the first 5 concept chapters of the original text.

  • Allows students and faculty the flexibility to add their own case assignments. Ex.___

1. The Origins of Strategy.


2. Mapping the Business Landscape.


3. Creating Competitive Advantage.


4. Anticipating Competitive and Cooperative Dynamics.


5. Building and Sustaining Success.


Credits.


Name Index.


Company Index.


Subject Index.

For MBA and Executive MBA strategy courses.

 

Pankaj Ghemawat, respected and renowned Harvard Business School Professor, has designed and written a brief strategy text designed to help students master a body of analytical tools and develop an integrative point of view when making strategic choices.

 

 

• Strategy and the Business Landscape, 2/E
  Ghemawat
  © 2006 | Prentice Hall | Paper; 176 pages | Instock
  ISBN-10: 0131430351 | ISBN-13: 9780131430358
  Brief Description | Buy from myPearsonStore
  

PANKAJ GHEMAWAT is the Jaime and Josefina Chu Tiampo Professor of Business Administration at Harvard University's Graduate School of Business Administration. After receiving his Ph.D. in Business Economics from Harvard University, he worked as a consultant with McKinsey & Company in London during 1982 and 1983, and has taught at the Harvard Business School since then. In 1991, Professor Ghemawat was appointed the youngest full professor in the Business School's history. Between 1995 and 1998, he headed its required first-year course on Competition and Strategy.

Professor Ghemawat's other publications include Cmmitment (Free Press, 1991) and Games Businesses Play (MIT Press, 1997) as well as several dozen articles and case studies. He currently serves as the Chair of Harvard University's Ph.D. program in Business Economics and on the editorial boards of the Journal of Economics and Management Strategy, Strategic Management Journal, and Journal of Management and Governance.