ISBN-10: 0132190443
ISBN-13: 9780132190442
Publisher: Prentice Hall
Copyright: 2006
Format: Kit/Package/ShrinkWrap; 504 pp
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For the introductory or information systems course required of business majors.
Information Systems Today, 2e, speaks directly to WHY IS MATTERS today by focusing just on what every business student needs to know about information systems.
For the introductory information systems course required of business majors.
Information Systems Today, 2e, speaks directly to WHY IS MATTERS today by focusing just on what every business student needs to know about information systems.
Q: Who takes this course? How has the student changed over the years? What are your goals?
BREVITY
- 9 Core chapters and 3 appendices
- The authors focused on what the average business student needs to know about IS.
- Authors reputation and leadership role in the discipline allowed them to carefully select what the core body of knowledge could be for this course.
- Includes three full chapter appendices on Hardware, Software, and Networking for those instructors that don't want to cover this in class but want the flexibility to assign it for reading/homework.
- Showcases the importance of technology as a key part of companies business strategy and their competitiveness, shows students relevance and helps spark interest back in the major.
- See examples: Amazon.com (p.156) and John I. Haas Hops (p.246).
Other Points of Differentiation
Q: How do you make the content relevant and motivate students?
MULTI-TIERED CASE APPROACH
- Opening Scenarios–Tells a short story about a company, person, or event.
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Grabs students' attention with contemporary, real-world companies, technologies, and/or issues.
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Examples: Amazon.com (p.156) and John I. Haas Hops (p.246).
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- Brief Cases–Short side bars on a company or interesting angle on a particular topic within the text.
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Highlights contemporary issues and companies.
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- Two longer cases at end of each chapter.
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Shows students how the material learned in the chapter can be applied to real scenarios. Gives instructors the ability to assign writing assignments.
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- Coming Attractions.
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Exposes students to emerging technologies likely to impact organizations or society.
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Examples: Wearable Computing and RFID (pp.24,64,270).
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- “When Things go Wrong.”
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Illustrates for students real-world situations where information systems did not work or were not built or used well, and how to improve upon those situations.
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Example of a slammer worm that brought the Internet to a halt (p.95).
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Global Perspectives
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Examines how some aspect of the chapter applies to people, organizations, and technologies from around the world.
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Example: "Technology-Related Challenges for Global Telecommunications," (p.134).
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Career Implications.
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Shows students how the chapter material applies to their individual careers tracks - accounting and finance, marketing, IS, HR Management, and Operations Management.
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- "Why IS Matters" Opening scenarios using real world companies, make clear to the student that IS is a vital company function relevant to all business careers.
- Showcases the importance of technology as a key part of companies business strategy and their competitiveness, shows students relevance and helps spark interest back in the major.
- See examples: Amazon.com (p.156) and John I. Haas Hops (p.246).
- Ethical Dilemmas provide opportunities for examining the growing dilemmas facing managers, organizations, and society as the role of information systems continues to expand.
- Emphasizes that ethics in business is key to good business practices.
- See example: "Implications of Global Outsourcing," (p.26).
- Net Stats briefly examine topics related to the growing pervasiveness of the Internet within organizations and society.
- Shows the relevance of the internet to business and our personal lives.
- Application Exercises provide students the opportunity to solve real-world business problems using contemporary desktop spreadsheet and database applications.
- Challenges students to solve two real world exercises.
- Connexion by Boeing Running Case highlight how Boeing plans to transform the airline industry by licensing high speed Internet connectivity within commercial airplanes.
- Chronicles the startup and struggles of a new technology initiative at Boeing and promotes critical thinking and discussion.
- See Chapter 1 entry (p.35).
Chapter 1: Why Information Systems Matter
Chapter 2: Information Systems for Competitive Advantage
Chapter 3: Data and Knowledge Management
Chapter 4: The Internet and Security
Chapter 5: Electronic Commerce, Intranets, and Extranets
Chapter 6: Organizational Information Systems
Chapter 7: Enterprise-Wide Information Systems
Chapter 8: Information Systems Development and Acquisition
Chapter 9: Information Systems Ethics and Computer Crime
Appendix A: Information Systems Hardware
Appendix B: Information Systems Software
Appendix C: Networking
Pearson Higher Education offers special pricing when you choose to package your text with other student resources. If you're interested in creating a cost-saving package for your students, contact your Pearson Higher Education representative for pricing and ordering information.
This package contains:
- Jessup & Valacich, Information Systems Today: Why IS Matters, 2/E (2006)
- Jessup, Student Case CD, 2/E (2006)
Pearson Higher Education offers special pricing when you choose to package your text with other student resources. If you're interested in creating a cost-saving package for your students, browse our available packages below, or contact your Pearson Higher Education representative to create your own package.
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